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Google's Findings Help Plan Marketing Efforts

Nov
15
Google's Findings Help Plan Marketing Efforts

It can be difficult to fill up that marketing calendar. You might be wondering what the financial trends are throughout the year. Or maybe you're curious if these trends are different from what you're used to... mobile has definitely changed consumer behaviors. 

Posted By Nora Revie read more

HCUA Councils Promote Networking, Sharing Among CU Professionals

Sep
29
HCUA Councils Promote Networking, Sharing Among CU Professionals

One of the benefits of being a member of Heartland Credit Union Association (HCUA) is meeting and sharing ideas with others…and HCUA Councils are just the avenue to do that.

Posted By Susan Dyer read more

Marketing Seminar to Cover Hot Topics for Marketers

Sep
13
Marketing Seminar to Cover Hot Topics for Marketers

Branding, social media, data insights - three hot topics for marketers. Our Marketing Seminar will arm you with the tools, plans and action steps you need to remain relevant and to position your credit union as a trusted resource. 

In this workshop you will learn:

Posted By Susan Dyer read more

Marketing Seminar Rescheduled for October 27

Jul
09
Marketing Seminar Rescheduled for October 27

According to the Financial Brand’s 2016 State of Financial Marketing, using data insights was the #1 trend marketing pros should focus on in 2016. Also on the list? Social media. 

Posted By Susan Dyer read more

#HCUASocial: The Basics of Snapchat

Jun
09
#HCUASocial: The Basics of Snapchat

Last week, we looked into Snapchat and asked if it's the right platform for your credit union. If you answered yes or maybe, I encourage you to first test out the app before creating a Snapchat account for your credit union. Read below for where to begin and Snapchat basics. 

Getting Started

Posted By Nora Revie read more

Last Chance to Register! Marketing Seminar: Branding, Social Media, Data Insights

Jun
06
Last Chance to Register! Marketing Seminar: Branding, Social Media, Data Insights

Only two weeks left to register!

Marketing and communications pros are expected to do more, but with limited resources. Just 10 years ago, social media was in its infancy, producing a video required more than a video app on your smartphone and “big data” wasn’t that big yet. If you think it’s changing too fast, you are not alone. 

Posted By Susan Dyer read more

Take Your Credit Union’s Brand from Bland to Grand

May
21
Take Your Credit Union’s Brand from Bland to Grand

Every credit union has a brand, and it’s not what you say it is... it’s what other people say it is. What does your brand say about you and how can you create and manage a successful brand experience? 

Posted By Susan Dyer read more

3 Words to Know if You Are Attending the Marketing Seminar

May
09
3 Words to Know if You Are Attending the Marketing Seminar

If you are in charge or play a role in your credit union’s marketing and communication efforts, HCUA’s annual marketing training seminar is a must-attend. 

Be prepared to learn about these topics and discover new strategies to help your marketing efforts shine:

Posted By Susan Dyer read more

HCUA Events for Lending, Collections & Marketing Staff

Apr
10
HCUA Events for Lending, Collections & Marketing Staff

The next few months are packed with top-notch training and events! We're excited to invite you to several expert-led events, tailored for officers, managers and MSRs. 

Learn more about these upcoming events below.

Bankruptcy & Collections: Training for collections & lending professionals of all levels! 

Posted By Nora Revie read more

Heartland Credit Union Association Unveils New Brand

Mar
01
Heartland Credit Union Association Unveils New Brand

While Heartland Credit Union Association has been operating as one organization since January 1, 2016, the Association has been working to build a new brand identity, one that represents both Kansas and Missouri and conveys trust, cooperation and growth.

Posted By Susan Dyer read more

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