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Integrating Your Lending Tech to Drive Member Value

It's no secret that credit unions offer better lending rates and a customer experience that's focused on members first. This may be why credit union loan growth is approaching its fastest pace in almost two decades.

Today, this reality benefits millions of credit union members1 and drives loan officers to technology tools that can simplify and streamline lending events.

Connectivity starts by saving your loan officers valuable time – there’s no need to rekey data, which also reduces the risk of data entry error. This guards credit unions against potential pitfalls that may arise during the claims process down the road. Considering this, what if your loan officers could provide even more focused interactions with members at the time of the loan? Multiply the improved productivity by monthly loan volume, and imagine the boost to your bottom line... That’s real revenue.

This doesn't have to be imaginary thanks to new integration between lending technologies that can protect credit union loans and support members’ financial security.

CUNA Mutual Group has integrated its Protection Advisor® solution with CU Direct’s Lending 360™ loan origination system. This means loan officers who use CU Direct's platform can connect seamlessly with CUNA Mutual Group’s Guaranteed Asset Protection (GAP) and Mechanical Repair Coverage (MRC) point-of-sale system, among others.  

The integration helps loan officers show members their cost and coverage options more clearly and illustrate the full value of protecting their loans.

CU Direct’s Lending360 is the latest of a number of industry-leading lending platforms to integrate with Protection Advisor. Others include Fiserv’s Velocity, Symitar, MeridianLink’s LoansPQ, Akcelerant Framework Temenos, CRIF’s ACTion and Fiserv’s Lending Navigator.


CUNA Mutual Group, Credit Union Trends Report, May 2016.