Growing Member engagement is easier with P2P payments

Published 11.5.21

Zelle® is a fast, safe and easy way to send and receive money with friends, family and others you trust. We are thrilled to now offer CO-OP credit unions the opportunity to provide their members with access to Zelle in their mobile banking solution. 

With Zelle, your members can safely and securely send, request, receive and split expenses between friends, family members and others, right from their smartphone (and typically in minutes between enrolled users). Zelle provides consumers with the simple day-to-day features they prefer, including direct account-to-account payments and a fast way to send and receive money.

For your credit union, Zelle is more than a mobile payment solution. It’s a powerful branding and engagement tool that allows you to be there for members during common everyday moments – from splitting the cost of a lunch tab with friends to paying the sitter to paying your rent.  

Ultimately, offering simple and convenient solutions are the touchpoints that count with members – and that help pave the way toward earning the coveted Primary Financial Relationship (PFR) status with your members.

Why Zelle?

  • Consumers continue to choose Zelle - 2020 was a record year for Zelle Network®, with:
    • $307 billion in payments processed
    • Sent payment values increasing by 62% year over year
    • Transaction volumes increasing by 58% year over year (1)
  • The Zelle Network is far reaching – almost anyone with a U.S. bank or credit union account can enroll. Enrolled members can send money and request payments using only an email address or a U.S. mobile telephone number.
  • Members love the Zelle experience – it’s fast, safe and easy.

Why Partner With CO-OP to Offer Zelle?

In developing our implementation solution for credit unions within the CO-OP ecosystem, we have invested time and resources on your behalf, working closely with our technology partners and Early Warning Services, LLC, the owner and operator of the Zelle Network. As a result, we’ve laid the technological foundation for you, delivering a platform that makes Zelle efficient, easy and affordable for credit unions to implement.

Zelle transactions also represent an all-new source of member data for the CO-OP community, insights we are leveraging to secure and enrich future member experiences.

Zelle and the Zelle-related marks are wholly owned by Early Warning Services, LLC and are used herein under license.