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Innovation Conference

Start Date: Wed, 04/17/2019 - 1:00pm
End Date: Wed, 04/17/2019 - 5:00pm
4801 MAIN ST

The Innovation Conference is an in-person conference where executives of the region’s most progressive credit unions can connect and discuss what’s new, what’s working, and what’s coming in the world of FinTech.


The day includes expert presentations on where the worlds of banking and FinTech are intersecting and how to implement new innovative products, demos of real-life examples of FinTechs that are already changing the financial services landscape, and a networking reception to discuss challenges, successes, and ideas for leveraging FinTechs to better serve members.


The first-ever exclusive event is limited to 30 attendees (please limit two representatives per credit union) and is hosted at RSM Offices next to the famous Country Club Plaza.

FREE PARKING at the meeting venue.


Thanks to our generous event sponsor:



1 - 1:05 p.m.

Welcome Remarks
Brad Douglas and Innovation Council, HCUA

1:05 – 2:05 p.m.

Bridging the Gap Between Credit Unions and Fintechs
Brian Kaas, CMFG Ventures

We know that disruption is occurring in financial services, but with all the hype in the market, it can be hard to know how to respond. Are these startups disruptors or potential partners? What do fintech startups mean for Credit Unions? CUNA Mutual Group recently established its own venture fund, CMFG Ventures, to help address these questions. This session will address fintech trends, how CMFG Ventures is seeking opportunities for credit unions in this new and innovative space, and how credit unions can become involved.

2:15 – 2:35 p.m. Demo:

Jane has a host of use cases for the financial industry. She’s currently hard at work in the credit union space, where she answers members’ questions on account management, loan applications, mortgage rates, and more. She can also work internally within financial institutions, providing team members instant access to company policies, email, calendar, accounting software, loan origination systems, CRM, HRIS, and so much more.

2:40 – 3 p.m. Demo: College Roadmap

College Roadmap is the only calculator in the United States that enables a user to compare the net cost of more than 6,000 colleges in one single click. The tool incorporates the two biggest drivers in determining the actual cost of college: family household income, and place of residence. The application provides a cost breakdown of every key factor that makes up the total price of college. One of the more compelling and differentiating features is that it provides both sticker and net costs, including the average financial package families have historically received from any given college similar to their income level. Students can compare as many colleges as they desire. The tool is web-based, mobile-friendly and best yet, is absolutely free.

3:05 – 3:25 p.m.

Demo: Motion Code

The Motion Code program is a revolutionary product aimed at combating card not present fraud. Replacing the static CVV2 value on the back of the card with a dynamic CVV2 value that refreshes on a regular interval set by the financial institution. The Motion Code card requires no integration or development and there is no impact to reoccurring payments or to existing cardholder behavior. If compromised, the data becomes useless to the fraudster.

3:30 – 3:50 p.m. Demo: Eltropy

Eltropy brings credit unions and members closer together by making communication easy and convenient. Built on a foundation of IT integration, TCPA compliance, and business intelligence, our software drives member engagement and fuels revenue. Our ability to integrate with core banking, loan origination, marketing, CRM and many other systems increases the efficiency of member-facing teams while providing a better member experience. We also help credit unions meet regulatory standards, and deliver real-time and predictive analytics that empower executives to make data-driven decisions. Eltropy uses members’ favorite communications channel — text messaging — to boost credit unions’ bottom line.

4 – 5 p.m.

REVOLUTION: Establishing Tomorrow’s Financial Institution
Beth Johnson, RSM

In today’s world of outsourcing and third-party services and products, it is critical that enterprises have a strong process to manage third-party relationships. In this session, we will discuss the path to create a third-party relationship management process that is effective, robust, adequate and followed.

5:30 – 7 p.m.

Networking Reception at Stock Hill
4800 Main Street, Kansas City, MO 64112


Brian Kaas, Vice President, Corporate Development President and Managing Director, CMFG Ventures.
Brian Kaas is vice president of Corporate Development in the Office of the General Counsel at CUNA Mutual Group. He is responsible for sourcing, evaluating and executing a broad range of strategic transactions for the organization. Brian also serves as the president and managing director of CMFG Ventures, LLC and oversees all aspects of its venture capital program. He joined CUNA Mutual Group in 2012.

Prior to joining CUNA Mutual Group, Brian was a partner at Foley & Lardner and a member of its Insurance & Reinsurance and Health Care Industry teams. He has a broad range of legal and corporate experience, particularly in the areas of business, transactional and regulatory insurance law, and has substantial experience in complex commercial transactions including mergers, acquisitions, reinsurance restructurings and reorganizations of insurance companies and other business entities.

Brian graduated from the University of Wisconsin Law School with a Juris Doctorate. He also received a Bachelor of Science degree from the University of Wisconsin-Whitewater in Public Policy and Administration with an emphasis in Legal Affairs.

Beth A. Johnson, Principal, Information Technology Consulting, RSM US LLP

RSM is an integrated group of audit, tax, and consulting experts. As the overall practice leader and principal of RSM’s Information Technology Infrastructure practice group, Beth leads RSM’s central region Technology and Management Consulting (TMC) Infrastructure practice, with more than 170 network, enterprise content management and telephony engineers.

She specializes in overseeing the delivery of a broad suite of technology-related engagements across the financial services industry, including community banks and credit unions. Her team has achieved double-digit growth for the last three years, and Beth has led expansion into new markets.

She specializes in IT organizational development and overall governance methodology as well as creating actionable roadmap design, revealing key areas of opportunities for improvement. She also serves on several IT steering committees and acts as the client advisor and planning coordinator for strategic initiatives that impact the overall digital experience and IT changes to the institutions.  

Beth writes for several banking publications, teaches at the ICBA technology certification class and speaks at fintech and banking related conferences. She is based in Kansas City, MO.

Prior to joining RSM, Beth spent over 10 years working in the information technology (IT) industry working for technology consulting firms based in Arizona, Iowa and Oklahoma. She also served on the executive management team helping drive overall business consulting for the central region.

Beth has a Bachelor of Arts from the University of Northern Iowa and Executive Management Development from the Chicago Booth School of Business.

Intercontinental Kansas City at the Plaza
401 Ward Parkway
Kansas City, MO 64112

Room rate: $149

Reservation Deadline:  March 18th
Click here to book a room. Choose "book now" and enter your date(s) and search. The group rate is $149. If calling the hotel, reference group name Heartland Credit Union Assoc.

Parking: Self-parking $18; Valet $25; Parking is FREE at the RSM offices where the conference is being held.

Clint Armistead, 800.392.3074, x1321.
For registration questions or dietary and special assistance: Sharon Bahr, 800.392.3074, x1342.


Start Date: Tue, 08/27/2019 - 8:30am
End Date: Tue, 08/27/2019 - 5:30pm

Canterbury Hill Winery
Canterbury Winery,
Holts Summit, MO

Cannabis banking is an issue facing credit unions around the nation and especially our region, with final rules for medical marijuana pending in Missouri and Kansas surrounded by states with laws legalizing marijuana. Cannabis laws are rapidly changing, with federal and state agencies responding through new policies, procedures and regulations.

Hear from experts from across the country, as well as credit unions with robust cannabis banking programs already in place. We’ll give you the latest information about the impact on credit unions – and help your team feel more prepared to determine your cannabis banking policy and develop the approach that meets your needs.

Whether or not you choose to service cannabis-related businesses, this conference helps give you the information you need to help make key decisions and direction. Every employee and officer who interacts with members in your credit union will be affected either directly or indirectly in your credit union. 

Who should attend: This conference is intended to assist those in credit unions: CEOs, board of directors, legal counsel, lenders, COOs, CFOs, compliance, risk officers, and others. 

This one-day event focuses exclusively on credit unions will cover:  

  • Essential information about marijuana in the U.S.
  • Responsibilities and jurisdiction of the FDA, the USDA, the Missouri Department of Health and Senior Services and the Missouri Department of Agriculture
  • Guidance of credit union regulatory agencies
  • Outlook of legal counsel and review of considerations for credit unions wanting to serve the marijuana businesses and those attempting to avoid serving such businesses
  • Public image and reputation risk considerations

Thanks to our event sponsors:  Armstrong Teasdale and DocFox

Registration deadline: August 21, 2019


8:30 a.m. Check-in
9 a.m.

Welcome & Overview
HCUA Advocacy and Compliance Update:  Cannabis Banking
Lisa Althoff-Simmons, Director of Compliance, Heartland Credit Union Association 
Amy McLard, Executive Director of Advocacy, Heartland Credit Union Association

Hear the latest on federal advocacy efforts, regulatory developments, and compliance resources
available to our members in Kansas and Missouri.

9:15 – 10:30 a.m.

Current Climate in Missouri Cannabis Rules & Regulations
Lyndall Fraker, Missouri Department of Health and Senior Services
Alan Freeman, Missouri Department of Agriculture

Between medical cannabis, hemp and CBD, there are a lot of rules, regulations and implementation efforts underway in our states. Hear from those responsible for implementation efforts and better understand cannabis rules and regulations.

10:30 a.m. Refreshment Break
10:45 – 11:45 a.m.

"Looking at Legality: Legal and Compliance Considerations Regarding Marijuana Business Accounts" Panel Discussion
Brian Knight, Executive Vice President & General Counsel, NASCUS
Paul Cambridge, Partner, Armstrong Teasdale
Eric Walter, Partner, Armstrong Teasdale

This panel discussion will address the many legal considerations and BSA/AML compliance requirements for marijuana-related business (MRB) accounts and ancillary businesses that indirectly work with MRBs, including corporate structure, tax considerations, and vulnerabilities.

11:45 a.m.– 12:15 p.m.

The Realities of Setting Up an MRB BSA Program & How to Scale it Efficiently & Profitably
Ryan Canin, CEO, DocFox

Leveraging real-world examples, this discussion will unpack important components in building a BSA program, how to automate and reduce administrative burden and tips on pitfalls to avoid.

12:15 – 1 p.m. Lunch with Sponsors and Speakers
1 – 2:15 p.m.

Challenges and Solutions Centered Around Credit Union Cannabis Business
Rachel Pross, Chief Risk Officer, MAPS Credit Union

Rachel Pross bring firsthand experience and a wealth of knowledge regarding what credit unions
must consider and address in servicing marijuana-related businesses (MRBs). From start to
finish, this session will address the compliance, due diligence, reputation and legal considerations
facing credit unions regarding the service of marijuana-related businesses.

2:15 p.m. Break
2:30 – 3:30 p.m.

To Service or Not to Service – Checklist of Considerations
Rachel Pross, Chief Risk Officer, MAPS Credit Union
Brian Knight, Executive Vice President & General Counsel, NASCUS

With state legalization of medical marijuana, credit unions will have to decide how they want to proceed. This session will provide attendees with considerations on either side of servicing marijuana-related businesses.

3:30 p.m. Closing Remarks
3:45 p.m. Networking Cocktail Reception with Sponsors and Speakers


DoubleTree Hotel by Hilton
422 Monroe St
Jefferson City, MO 65101

Approx. $143/night

Baymont by Windham
319 W Miller St
Jefferson City, MO 65101

Approx. $70/night

Holiday Inn
415 W McCarty St
Jefferson City, MO 65101

Approx. $120/night


Lisa Althoff-Simmons, J.D., MBA, CUCE, BSACS, Director of Compliance, Heartland Credit Union Association
Lisa is responsible for researching issues as they relate to federal and state regulatory and legislative changes pertaining to credit unions. Prior to joining HCUA, Lisa was a practicing attorney in all matters business and corporate, including regulatory compliance related issues. She also previously served as a gubernatorial appointee leading a division within the Missouri Department of Economic Development.


Ryan Canin, CEO/Co-Founder, DocFox
Ryan started a fin-tech software consultancy while studying Electrical Engineering and after graduating went into this full-time where the company designed and built custom software for some of the largest financial institutions globally with clients such as Barclays Bank. While working in this industry he spotted the need for a KYC (Know Your Customer) solution that could assist financial institutions of all sizes to rapidly and efficiently manage their BSA requirements for all types of clients from individuals to the most complex of businesses and transform how financial institutions see these compliance burdens. He co-founded DocFox to transform BSA from a speed bump to an enabler of new business and show how by leveraging technology in responsible ways we can perform better compliance AND grow our business at the same time, all while ending money laundering globally. DocFox attracted Silicon Valley investment from some of the most prominent individuals in financial services and technology in 2016 which propelled the company on a path where it now works with over 130 financial institutions globally to transform their BSA programs through automating document processing, screening, risk rating and compliance team collaboration all in one portal.

 Paul Cambridge, Partner, Armstrong Teasdale

As a member of the Corporate Services and Financial and Real Estate Services practice groups, Paul Cambridge provides legal services to clients of all sizes and structures – from entrepreneurial startups to large, publicly held companies. He counsels clients in all aspects of mergers and acquisitions, corporate matters and lending transactions, and also has significant experience handling matters related to entity formation and planning, corporate governance, contract negotiation, strategic planning, debt and equity financing, securities law, banking regulations, joint ventures, and other business law matters. While heavily focused on the banking industry, he counsels clients within a broad range of industries, including technology, manufacturing, real estate, life sciences, construction, education, and health care.

Lyndall Fraker, Director of Medical Marijuana, Missouri Department of Health and Senior Services
In December 2018, Lyndall was appointed as the director of medical marijuana within the Department of Health and Senior Services and is working on the implementation of medical marijuana in Missouri. Prior to his current position, Lyndall served eight years as a member of the Missouri House of Representatives. He was first elected in 2010 and served as Chairman of the Financial Institutions, Local Government and Utility Infrastructure committees. Prior to his election to the House, he was elected Northern Commissioner of Webster County after completing a 17-year career in Wal-Mart management. The last seven of those years as store manager of his hometown store in Marshfield. Lyndall is a home builder and real estate developer in the Marshfield area. 

Alan Freeman, Hemp Program Administrator, Missouri Department of Agriculture
Alan started as the Hemp Program Administrator in June 2019 working on implementation of the industrial hemp program. Previously, he served as the Ag. Stewardship and Development Manager in the Agriculture Business Development Division, working with agricultural businesses and producers to locate resources that may assist in developing business operations. Alan has worked in state government for over nine years in agriculture, natural resources and workforce development, and previously taught high school agriculture education for ten years.  


Brian Knight, Executive Vice President & General Counsel, NASCUS
Brian joined NASCUS in 1998 and has served as NASCUS' general counsel since 2007. In 2015, Brian was named as the executive vice president in addition to his duties as general counsel. As EVP and general counsel, he manages NASCUS' state and federal regulatory analysis, policy development and compliance guidance. The general counsel works closely with all NASCUS' departments, the CEO and the board. Brian also oversees NASCUS' legislative advocacy, professional development, and accreditation and state programs staff. He also serves as the staff liaison to NASCUS' Legislative and Regulatory Affairs Committee and the liaison to numerous state regulator working groups and task forces addressing critical policy issues, often in partnership with their federal counterparts.

Amy McLard, CUDE, Executive Director of Advocacy, Heartland Credit Union Association
Amy McLard is responsible for HCUA’s overall advocacy efforts - including lobbying, PAC fundraising, grassroots outreach and strategic advocacy planning on both the state and federal level. A former award-winning television news reporter for NBC, CBS and ABC affiliates, Amy has worked on behalf of credit unions since 2001 and became a Credit Union Development Educator (CUDE) in 2011.

Rachel Pross, Chief Risk Officer, MAPS Credit Union
Rachel Pross is the chief risk officer of Maps Credit Union and has been with the organization since 2016. She provides strategic leadership for the Risk division of Maps, which encompasses regulatory compliance, security, audit, enterprise risk management, governmental affairs, accounting, finance, IT, and cybersecurity.  She also directly oversees Maps' transparent and robust cannabis banking program-- the largest in the State of Oregon-- which has been operational since 2014.

Eric Walter, Partner, Armstrong Teasdale

Eric Walter has extensive state and federal litigation experience in a wide range of complex commercial and business cases serving privately owned businesses, publicly traded companies and nonprofit corporations. A significant part of Eric’s practice involves representing businesses and individuals in the legalized marijuana industry. He has successfully represented companies applying for state licenses to cultivate and dispense medical marijuana and its byproducts. In this area, Eric advises clients on state and federal regulations governing not only the operation of legalized marijuana businesses, but also the solicitation of and contracting with investors and other business partners. Eric is the Chair of the Marijuana Law Committee for the Bar Association of Metropolitan St. Louis.

Clint Armistead, 800.392.3074, x1321.
For registration questions or dietary and special assistance: Sharon Bahr, 800.392.3074, x1342.