User login

Error message

Notice: unserialize(): Error at offset 1141 of 5362 bytes in variable_initialize() (line 1202 of /srv/www/heartlandcua.org/releases/RELEASE-06-11-2019-Bug-Fix-For-Admin-Override/includes/bootstrap.inc).

Partnerships & Engagement

Industry Partners // 2020 Opportunities

Printer friendly view

For more information or to reserve your 2020 sponsorship opportunity: Contact Andrea Robinson, Executive Director, External Affairs & Philanthropy, 800.392.3074, x1316.
 

View 2020 Calendar

Opportunities at a Glance


CONVENTION & ANNUAL MEETING
Opportunity Timing Location Reach Investment
Premium Convention Exhibit  Sept. 24-26 Kansas City 400 CUleaders $3,000 early bird/ $3,500 
Standard Convention Exhibit Sept. 24-26 Kansas City 400 CUleaders $2,500 early bird/ $3,000
Additional Representative (Max 2)* Sept. 24-26 Kansas City 400 CUleaders $500 
Breakfast Sponsor Sept. 24-26 Kansas City 400 CUleaders $2,500 
Lunch Sponsor Sept. 24-26 Kansas City 400 CUleaders $3,500 
Refreshment Breaks Sponsor Sept. 24-26 Kansas City 400 CUleaders $2,500
Exhibitor Reception Sponsor Sept. 24-26 Kansas City 400 CUleaders $2,500 
Keynote Sponsor  Sept. 24-26 Kansas City 400 CUleaders $2,500 
Breakout Sponsor (5 Available) Sept. 24-26 Kansas City 70 CUleaders $3,000 
Awards Celebration Dinner Sponsor Sept. 24-26 Kansas City 400 CUleaders $5,000 
Charging Station Sponsor Sept. 24-26 Kansas City 400 CUleaders $1,000 
Event App Sponsor Sept. 25 Kansas City All Convention Attendees $5,000 
Wi-Fi Sponsor Sept. 24-26 Kansas City All Convention Attendees $2,500 
Room Key Sponsor Sept. 24-26 Kansas City All Convention Attendees $4,000 
Lanyard Sponsor  Sept. 24-26 Kansas City All Convention Attendees $5,000 
Convention Bag Sponsor - NEW! Sept. 24-26 Kansas City All Convention Attendees $10,000 
Exhibit Hall Demos (10 Available) - NEW! Sept. 25 Kansas City All Convention Attendees $1,500 
CUPAC Reception Sponsor - NEW! Sept. 25 Kansas City All Convention Attendees $2,500
Contribute to CUPAC Silent Auction Sept. 24-26 Kansas City All Convention Attendees N/A
ADVOCACY
Opportunity Timing Location Reach Investment
Kansas Day at the Capitol Feb. 4 Topeka 100-200 CU Leaders & Lawmakers $5,000
Missouri Day at the Capitol Feb. 11 Jefferson City 100-200 CU Leaders & Lawmakers $5,000
Pints & Politics (5 Sessions) October Regional 150 CU Leaders $5,000
HCUA Dinner & Briefing at CUNA GAC Feb. 23-27 Washington, D.C. 100 CU Leaders $10,000
Hike the Hill Reception & Briefing June Washington, D.C. 30 CU Leaders $2,500
TopConnections Golf Event- NEW! Summer Regional 40 CU Leaders $2,500
EDUCATION & NETWORKING
Opportunity Timing Location Reach Investment
CUlead (5 Available) Year-round Kansas City 24 Emerging Leaders $2,500
CU Basic Training (4 Available) Year-round Regional 20 New Employees, Largely Frontline  $500 
Innovation Conference March 24

Kansas City

40 Large-Asset Size CEOs & Innovators  $7,500
Compliance Conference (2 Sessions) April 7 & 9  St. Louis & Wichita 100 Compliance Professionals  $5,000 
HR Conference (3 Sessions) August Kansas City, Wichita & St. Louis 45 HR Directors  $5,000 
Marketing & Lending Conference June 9-10 Kansas City 30 Marketing & 30 Lending Leaders $5,000
CEO Summit July 14-15 Kansas City 40 CEOs $15,000 
Executive Summit Nov. 17-18 Kansas City 40 Second-in-Command Executives $5,000
ADVERTISING
Opportunity Timing Reach Investment
Spotlight Weekly News Sponsor 100 Emails Annually 2,200+ Mailing List $10,000 
Website Sponsor Year-Round at heartlandcua.org 21,000+ Unique Users Per Year  $20,000 
HEARTLAND CREDIT UNION CHARITABLE FOUNDATION
Opportunity Timing Location Reach Investment
Foundation Cup Presenting Sponsor May 5-7 Lake of the Ozarks  50 CEOs & Executives $20,000 
Foundation Cup Supporting Sponsor May 5-7 Lake of the Ozarks  50 CEOs & Executives $10,000 
Contribute to Foundation Cup Silent Auction May 5-7 Lake of the Ozarks  50 CEOs & Executives N/A
Foundation Bash Presenting Sponsor Sept. 24  Kansas City 400 Bash Attendees $20,000 
Foundation Bash Supporting Sponsor Sept. 24  Kansas City 400 Bash Attendees $10,000 
Foundation Bash Ticket Sept. 24  Kansas City 400 Bash Attendees $150
Community Development Champions Sept. 24  Kansas City 400 Bash Attendees $5,000
Capacity Building Patrons Sept. 24  Kansas City 400 Bash Attendees $2,500
Friend of the Foundation Sept. 24  Kansas City 400 Bash Attendees $1,000

Convention & Annual Meeting Opportunities // Sept. 24-26 | Kansas City

Premium Convention Exhibit | $3,000 / $3,500

  • Opportunity to select booth location in the exhibit hall
  • 10x10 booth space, 8 ft. table, 2 chairs, trash can
  • 8 dedicated booth hours, 24 full convention hours
  • Two (2) full convention badges
  • Contact information listed in event app
Charging Station Sponsor** | $1,000

  • **Must first purchase an exhibit or sponsorship at $2,500 or more
  • Recognition throughout convention, with logo at station
  • Contact information listed in event app
  • Logo on select event materials
  • Charging station can be placed near your booth to attract traffic
Standard Convention Exhibit | $2,500 / $3,000

  • 10x10 booth space, 8 ft. table, 2 chairs, trash can
  • 8 dedicated booth hours, 24 full convention hours
  • Two (2) full convention badges
  • Contact information listed in event app
Event App Sponsor | $5,000

  • Continuous brand recognition in the event app, including: a top banner ad, 2 push notifications and dedicated app menu icon
  • Verbal recognition and opportunity to introduce yourself
  • Two (2) full convention badges
  • Contact information listed in event app
  • Logo on select event materials
Additional Representative* | $500

  • *Must first purchase an exhibit or sponsorship at $2,500 or more
  • This is an add-on to base-level participation in the convention, with a limit of two additional representatives per sponsorship/booth
  • One (1) full convention badge
Wi-Fi Sponsor | $2,500

  • Ongoing brand recognition throughout convention
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials
  • Branded Wi-Fi password
Breakfast Sponsor | $2,500

  • Sole verbal and logo recognition during one-hour breakfast
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials
Room Key Sponsor | $4,000

  • Logo and custom key card design on 500 guest room keys for duration of the convention
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials
Lunch Sponsor | $3,500

  • Sole verbal and logo recognition during two-hour lunch
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials
Lanyard Sponsor | $5,000

  • Logo recognition on each attendee's lanyard throughout convention
  • Verbal recognition during the convention
  • Opportunity to introduce yourself during the convention
  • Two (2) full convention badges
  • Contact information listed in event app
  • Logo on select event materials
Refreshment Breaks Sponsor | $2,500

  • Sole recognition during multiple 15-30 minute breaks
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials
Convention Bag Sponsor | $10,000 NEW!

  • Logo/branding on 400, high-end convention bags/backpacks provided to each attendee
  • Recognition in HCUA's digital newsletter, The Spotlight (biweekly)
  • One social post from HCUA channels
  • Four (4) full convention badges
  • Contact information listed in event app
  • Logo on select event materials
Exhibitor Reception Sponsor | $2,500

  • Verbal and logo recognition during 1.5-2 hour networking reception
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials
Exhibit Hall Demos | $1,500** (10 available) NEW!

  • **Must first purchase an exhibit or sponsorship at $2,500 or more
  • This is an add-on to base-level participation in the convention
  • Includes one (1) additional full convention badge
  • 20 minutes on stage within the exhibit hall to present on pre-approved topic of choice
  • Contact information listed in event app
  • Logo on select event materials
Keynote Speaker Sponsor | $2,500

  • Sole recognition during a keynote, including verbal recognition
  • Additional benefits based on each speaker (video or book signing)
  • Opportunity to introduce yourself and/or the keynote speaker
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials
CUPAC Reception Sponsor | $2,500 NEW!

  • Verbal and logo recognition during the reception
  • Opportunity to introduce yourself during the reception
  • One (1) full convention badge
  • Contact information listed in event app
Breakout Session Sponsor | $3,000 (5 available)

  • Provide educational content (pending approval) during a 30- to 50-minute education session with logo recognition
  • One (1) full convention badge
  • Contact information listed in event app
  • Logo on select event materials 
Contribute to the CUPAC Silent Auction during Convention!

  • Email our Advocacy team for more information or to make arrangements to deliver your silent auction items at Convention.
    Awards Celebration Sponsor | $5,000

  • Sole verbal and logo recognition during the awards program
  • Opportunity to introduce yourself and present awards
  • Two (2) full convention badges
  • Contact information listed in event app
  • Logo on select event materials

Advocacy Opportunities // Year-round in Kansas & Missouri

Kansas Day at the Capitol | $5,000
FEBRUARY 4 | TOPEKA, KANSAS

  • Reach 100-200 credit union leaders and Kansas lawmakers
  • Exposure 8+ hours
  • Exclusive brand recognition during a full day of legislative advocacy and networking,including an after-hours reception with lawmakers
  • Verbal recognition during the event with an opportunity to introduce yourself and/or guest speakers
  • Two (2) sponsor representatives at the event
  • Logo on select event materials
  • Contact information listed in event app
HCUA Dinner Briefing at the CUNA Governmental Affairs Conference |$10,000
FEBRUARY 23-27 | WASHINGTON, D.C.

  • Reach 100 credit union leaders
  • Exposure 8+ hours
  • Sole recognition during legislative briefing session and networking receptions including an after-hours reception and dinner
  • Verbal recognition during the reception and dinner with an opportunity to introduce yourself
  • Four (4) sponsor representatives at the event
  • Logo prominently showcased on select event materials
  • Recognition in HCUA's digital newsletter, The Spotlight (biweekly)
  • One social post from HCUA channels

Missouri Day at the Capitol | $5,000
FEBRUARY 11 | JEFFERSON CITY, MISSOURI

  • Reach 100-200 credit union leaders and Missouri lawmakers
  • Exposure 8+ hours
  • Exclusive brand recognition during a full day of legislative advocacy and networking
  • Verbal recognition during the event with an opportunity to introduce yourself and/or guest speakers
  • Two (2) sponsor representatives at the event
  • Logo on select event materials
  • Contact information listed in event app
Hike the Hill Reception & Briefing | $5,000
JUNE | WASHINGTON, D.C.

  • Reach 30 credit union leaders
  • Exposure 4+ hours
  • Verbal recognition during legislative briefing session and reception
  • Opportunity to introduce yourself
  • Two (2) sponsor representatives at each event
  • Logo on select event materials

TOPCONNECTIONS GOLF EVENT - NEW!
SUMMER | ST. LOUIS & KANSAS CITY

Title Sponsor | $2,500 (one for each event)

  • Reach approximately 60 credit union leaders from the region
  • Exposure 4+ hours
  • Recognition during one TopGolf fundraising event benefiting CUPAC
  • Verbal recognition during the event with an opportunity to introduce yourself and/or guest speakers
  • Three (3) sponsor representatives at the event
  • Logo on select event materials 

Buffet Sponsor | $1,000 (one for each event)

  • Verbal recognition during the event
  • One (1) sponsor representative at the event
  • Logo on select event materials

Bar Sponsor | $1,000 (one for each event)

  • Verbal recognition during the event
  • One (1) sponsor representative at the event
  • Logo on select event materials

Game Sponsor | $1,000 (one for each event)

  • Verbal recognition during the event
  • One (1) sponsor representatives at the event
  • Logo on select event materials
Pints & Politics | $5,000
OCTOBER | LOCATIONS IN KANSAS & MISSOURI

  • Reach 150+ credit union leaders
  • Exposure 8+ hours
  • Exclusive brand recognition during five 1.5-hour events with 30+ attendees at each event
  • Verbal recognition during the event
  • Opportunity to introduce yourself
  • Two (2) sponsor representatives at each event
  • Logo on select event materials

Advertising Opportunities

Spotlight News Sponsor | $10,000
EMAILED TWICE A WEEK
Primary email communication informing credit union professionals about news, resources and opportunities

  • Reach 2,200 credit union readers
  • Exclusive logo recognition in 100 emails
  • Logo and link to content of your choosing (pending approval) included in each email
  • One social post from HCUA channels
Website Sponsor | $20,000
ONGOING
Primary online platform informing credit union professionals about news, resources and opportunities

  • Reach 21,000 unique users annually
  • Premier and exclusive sponsor of heartlandcua.org
  • Logo and link included on homepage of heartlandcua.org
  • Feature article in HCUA's digital newsletter, The Spotlight (biweekly)
  • Two social posts from HCUA channels

Education & Networking Opportunities // Year-round in Kansas and Missouri

CUlead | $2,500 (5 available)
ANNUAL SERIES WITH 5 SESSIONS | KANSAS CITY AREA

  • Reach up to 24 emerging credit union leaders
  • Opportunity to present in-depth educational content during one session in Kansas City. Topics: HR Policies and Management, Culture and Values, Marketing and Communications, Technology, Strategic Planning, Compliance and Regulations, Lending, Operations, Member Loyalty and Leadership while other subject matter expertise will be considered.
  • Recognition and two (2) representatives at your sponsored educational session and the class graduation (October 21)
  • Logo on select event materials
Marketing & Lending Conference | $5,000
JUNE 9-10 | KANSAS CITY AREA

  • Reach 30 marketing & 30 lending leaders
  • Exposure 16 hours
  • Verbal and logo recognition during this two-day in-depth conference, including after-hours networking reception
  • Opportunity to introduce yourself and/or an event speaker
  • Two (2) sponsor representatives at the event
  • Logo on select event materials
  • Contact information listed in event app
CU Basic Training | $500 (4 available)
4 SESSIONS | KANSAS CITY, WICHITA, ST. LOUIS & MANHATTAN

  • Reach 20 new credit union employees, largely frontline
  • Exposure 6 hours
  • Verbal recognition during the session
  • Opportunity to introduce yourself and provide educational content, if applicable
  • One (1) sponsor representative at each event
CEO Summit | $15,000
JULY 14-15 | KANSAS CITY AREA

  • Reach 40 credit union CEOs from Kansas, Missouri and Nebraska
  • Exposure 10+ hours
  • Verbal and logo recognition during this educational, networking and best practice sharing session for CEOs, including after-hours reception and dinner
  • Opportunity to introduce yourself
  • Six (6) sponsor representatives at the event reception
  • Logo prominently showcased on select event materials
  • Recognition in HCUA's digital newsletter, The Spotlight (biweekly)
  • One social post from HCUA channels
Innovation Conference | $7,500
MARCH 24 | KANSAS CITY AREA

  • Reach 40 large-asset size credit union CEOs and innovators
  • Exposure 6 hours
  • Verbal recognition during the conference
  • Opportunity to introduce yourself and/or an event speaker
  • Three (3) sponsor representatives at the event
  • Logo on select event materials
Executive Summit | $5,000
NOVEMBER 17-18 | KANSAS CITY AREA

  • Reach 40 second-in-command credit union executives
  • Exposure 8 hours
  • Verbal and logo recognition during this conference geared toward decision-makers in the industry, including after-hours networking reception
  • Opportunity to introduce yourself and provide educational content, if appropriate
  • Two (2) sponsor representatives at the event reception
  • Logo on select event materials
Compliance Conference | $5,000
APRIL 7 & 8 | ST. LOUIS & WICHITA

  • Reach 50 credit union compliance professionals
  • Exposure 16 hours
  • Verbal and logo recognition during both conferences
  • Opportunity to introduce yourself and/or an event speaker
  • Two (2) sponsor representatives at each event
  • Logo on select event materials
HR Conference | $5,000
AUGUST 6,11 & 13 | KANSAS CITY, WICHITA & ST. LOUIS

  • Reach 45 HR/training professionals in each region
  • Total exposure of 12 hours
  • Verbal and logo recognition during each 4-hour conference
  • Opportunity to introduce yourself and provide educational content, if appropriate
  • Two (2) sponsor representatives at each event
  • Logo on select event materials

Charitable Foundation Opportunities // A tax-deductible way to advance the industry

FOUNDATION CUP

MAY 5-7 | OLD KINDERHOOK RESORT & LODGE
LAKE OF THE OZARKS
Three-day, all-inclusive, upscale golf outing for credit union CEOs, executives and volunteers. Includes golf, lodging, meals and prizes for an anticipated 50 credit union leaders.

FOUNDATION BASH

SEPTEMBER 24 | KANSAS CITY
An upscale celebration held during HCUA’s Convention & Annual Meeting to highlight the impact of credit union philanthropy. Includes a cocktail reception, open bar, dinner and entertainment as well as an uplifting program showcasing grant recipients and sponsor recognition for an anticipated 400 guests.

Presenting Sponsor | $20,000

  • Title recognition: “Foundation Cup presented by 'sponsor name'”
  • Four (4) full participant registrations
  • Use of sponsor hospitality cabin for networking
  • Top recognition during the event and speaking opportunity
  • Feature article in HCUA's digital newsletter, The Spotlight
  • Feature article in HCUCF’s digital newsletter, Foundation Focus
  • Two social posts from HCUA channels
  • Logo on all marketing materials for the event, reaching 200+ credit union leaders, volunteers and executives:
    • Event registration website, signage, print and digital marketing
    • Giveaways and promotional items created for the event (pending sponsor approval)
    • Logo prominently displayed on 2020 HCUCF Impact Report
    • Logo prominently displayed on hcucf.org, both the sponsor page and event page, hcucf.org/golf
    • Logo prominently displayed on donor signage at HCUA Convention & Annual Meeting
Presenting Sponsor | $20,000

  • Title recognition: “Foundation Bash presented by 'sponsor name'”
  • Twenty (20) VIP tickets and a speaking opportunity at the event
  • Opportunity to provide giveaways at the event
  • Feature article in HCUA's digital newsletter, The Spotlight
  • Feature article in HCUCF’s digital newsletter, Foundation Focus
  • Two social posts from HCUA channels
  • Logo on all marketing materials for the event, reaching thousands of credit union leaders and industry partners:
    • Event invitations and table signage
    • Signage during the convention and Foundation Bash
    • Photo booth background
    • Logo prominently displayed on 2020 HCUCF Impact Report
    • Logo prominently displayed on hcucf.org, both the sponsor and event homepages
    • Logo prominently displayed on donor signage at HCUA Convention & Annual Meeting
Supporting Sponsors | $10,000

  • Two (2) full participant registrations
  • Logo prominently displayed on the 2020 HCUCF Impact Report
  • Logo prominently displayed on hcucf.org, both the sponsor page and event page, hcucf.org/golf
  • Recognition in HCUA's digital newsletter, The Spotlight
  • Feature article in HCUCF’s digital newsletter, Foundation Focus
  • One social post from HCUA channels
  • Logo on donor signage at HCUA Convention & Annual Meeting
  • Logo on select event materials reaching 200+ credit union leaders
Supporting Sponsors | $10,000

  • Ten (10) VIP tickets
  • Recognition in HCUA's digital newsletter, The Spotlight
  • Feature article in HCUCF’s digital newsletter, Foundation Focus
  • One social post from HCUA channels
  • Logo on select marketing materials for the event, reaching thousands of credit union leaders and industry partners:
    • Signage during the convention and Foundation Bash
    • Logo prominently displayed on 2020 HCUCF Impact Report
    • Logo prominently displayed on hcucf.org, both the sponsor and event homepages
    • Logo prominently displayed on donor signage at HCUA Convention & Annual Meeting
   Community Development Champions | $5,000

  • Six (6) VIP tickets to the Foundation Bash
  • Logo on 2020 HCUCF Impact Report
  • Logo on hcucf.org sponsor page
  • Featured in HCUCF’s digital newsletter, Foundation Focus
  • Logo on donor signage at HCUA Convention & Annual Meeting
Capacity Building Patrons | $2,500

  • Three (3) VIP tickets to the Foundation Bash
  • Name on 2020 HCUCF Impact Report
  • Name on hcucf.org sponsor page
  • Name on donor signage at HCUA Convention & Annual Meeting
  Friend of the Foundation | $1,000

  • One (1) VIP ticket to the Foundation Bash
  • Name on 2020 HCUCF Impact Report
  • Name on hcucf.org sponsor page
  • Name on donor signage at HCUA Convention & Annual Meeting

View 2020 Calendar