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Annual Advocacy Meeting 2015

Event Info


February 9th, 2015 9:00 AM   through   February 10th, 2015 1:00 PM


JEFFERSON CTY, MO 65101-3121
United States
Phone: 573-636-5101

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Sharing the Credit Union Story

Take part in the Missouri Credit Union Association Annual Advocacy Meeting

  • Share the credit union difference with lawmakers
  • Show what sets us apart—and why this matters
  • If we don’t—who will?

Click here to view the full brochure.

Annual Advocacy Meeting
The Missouri Credit Union Association welcomes credit union advocates to Jefferson City for its Annual Advocacy Meeting on February 9-10, 2015. Join credit union volunteers and leaders from across Missouri to take part in this important advocacy outreach effort to share credit union issues and concerns and demonstrate how we are making a difference in each legislator’s district.
The Annual Advocacy Meeting offers the opportunity to:
  • Learn how sharing the credit union story not only helps reach your members, but helps lawmakers better understand—and care about—credit unions.
  • Hear the latest about state and federal legislative issues affecting credit unions and consumers—and how to convey that information to legislators.
  • Meet with state lawmakers one-on-one at a legislative reception and dinner just for credit unions.
  • Follow up with visits to legislators in the State Capitol.
Legislative Visits
It is recommended to reach out to lawmakers who serve the districts where your members live, to schedule appointments and let them know constituents plan to visit the State Capitol. When scheduling legislative meetings, Project Zip Code
( is an excellent resource to determine which lawmakers represent your credit union members. If you require assistance with Project Zip Code or making appointments with lawmakers, please contact MCUA Advocacy at 314.542.1343 or no later than January 30.
MCUA will also attempt to schedule group meetings with lawmakers who have a large number of representatives at the Annual Advocacy Meeting.
February 9, 2015
9 - 10 a.m. Governmental Affairs Committee Meeting, Rose Room
10 a.m. - 1 p.m. MCUA Board of Directors Meeting, Capitol View Room
11 a.m. - noon Heartland Business Services Meeting, Rose Room
1 - 1:30 p.m. Registration, Mochas
1:30 - 2:30 p.m. Tell Your Story, Share the Brand: Insights for Sharing Your Message, Bella Vista Room
Josh Allison, Think Café
Great organizations stand out by not just selling products and services but sharing the story behind them. Defined less by traditional demographics and more by shared values, savvy consumers are twice as likely to try new things, become brand advocates on social media and reward or punish brands based on corporate actions. Join Josh as we examine this new consumer opportunity and the narrative marketing techniques needed to help tell your credit union story and gain the attention of your legislators and community.
2:30 - 2:45 p.m. Break
2:45 - 3:45 p.m. Federal Legislative Issues for Credit Unions, Bella Vista Room
Amy McLard, MCUA & John McKechnie, Total Spectrum
There’s a new Congress in Washington, D.C. and plenty of issues at hand affecting credit unions and members. Find out the latest details about what’s happening on the federal level and the action steps credit unions in Missouri can take to strengthen our efforts. It’s a perfect time to prepare for action at home and on Capitol Hill, in advance of visits with lawmakers during the Governmental Affairs Conference.
3:45 - 4 p.m. Break
4 - 5 p.m. State Legislative Briefing, Bella Vista Room
Amy McLard & David Kent, MCUA
Missouri’s General Assembly is in full swing during the Missouri Credit Union Association’s Annual Advocacy Meeting. This session will provide an overview of legislation that affects – or could potentially affect – credit unions and their members, the issues of concern and how best to address them with lawmakers during your meetings with lawmakers.
6 - 7 p.m. Reception with LegislatorsMagnolia Ballroom
7 - 8:30 p.m. Dinner with LegislatorsMagnolia Ballroom
February 10, 2015
7:15 - 8 a.m. Advocacy BreakfastBella Vista Room
8:30 - 11:30 a.m. Visit Capitol/Legislator Meetings
State Capitol
11:30 a.m. - 1 p.m. Lunch and Debrief at the Capitol
State Capitol
Hotel Reservations
The DoubleTree has created a webpage for this event to help simplify the reservation process. You may also contact the hotel by phone to make your reservations. The discounted room rate will be available until January 23 or until the group block is sold out, whichever comes first.
Visit to make hotel reservations online.
When making reservations by phone, be sure to use the code MCA.
Ph: 573.636.5101
Fax: 573.636.9664
Hotel Room Rates (per night):
Standard king/double: $114
Deluxe room: $124
Suites: 169
Conference Investment
The Missouri Credit Union Association (MCUA) is offering tiered pricing (shown below) for eligible credit unions. Conference fees include all materials, speaker fees, and meals.
Asset Size Discount On/Before 1/9 After 1/9
<$9.99 M 75% $63 $63
$10 - $19.99 M 50% $125 $125
$20 - $29.99 M 25% $187 $187
$30 M + n/a $199 $249
Spouse/Guest n/a $99 $129

Contact Maria Langston at 314.542.1344 or


February 9th, 2015 9:00 AM   through   February 10th, 2015 1:00 PM
JEFFERSON CTY, MO 65101-3121
United States